Google

Ads Management

Maximize Returns on Every Ad Dollar

Google Ads is one of the most powerful digital marketing tools available today. When used strategically, it can deliver up to $8 in revenue for every $1 spent. But without proper management, it can just as easily waste your budget.

At Codes Limited, we ensure your ad spend drives qualified traffic, boosts conversions, and grows your business sustainably. Our expert team sets up, monitors, and optimizes Google Ads campaigns to lower acquisition costs and increase ROI.

Looking to set up or improve your Google Ads campaign?

Let our certified specialists build a custom solution to meet your business goals.

What Are Google Ads?

Google Ads (formerly Google AdWords) is Google’s advertising platform where businesses pay to show ads on Google’s search engine, YouTube, partner websites, and mobile apps.

Types of Ads We Manage:

  • Search Ads: Show up in Google search results.
  • Display Ads: Appear on websites across Google’s Display Network.
  • Video Ads: Run before/during YouTube videos.
  • Shopping Ads: Appear when users search for specific products.

 

How Google Ads Works
Google Ads uses a pay-per-click (PPC) model, meaning you only pay when someone clicks on your ad. But placement isn’t just about bidding, it’s about relevance, quality, and user experience.
At Codes, we carefully select keywords, refine ad copy, and design conversion-driven landing pages to help your ads rank higher and perform better.

Free vs. Paid Google Ad Manager

Ad Manager for Small Businesses (Free)

Great for startups and growing brands

Access to AdSense and other networks

Mobile and video ad support

Custom reporting and API access

Ad Manager 360 (Paid)

Ideal for enterprises and high-volume publishers

First-party audience targeting

Enhanced video monetization tools

Direct Google support and advanced analytics

Need help deciding? Codes Limited will guide you to the right version based on your goals and scale.

At Codes, we tailor our strategy based on the right platform mix for your needs.


With Codes Limited as your digital growth partner, you get more than just ad management, you get measurable results and a scalable advertising strategy.

Why Choose Codes for Google Ads Management?

Our approach goes beyond setting up ads. We use data-driven strategies to ensure that each campaign targets the right audience, at the right time, with the right message. With Codes Limited, you benefit from:

  • Lower cost-per-click (CPC)
  • Higher conversion rates
  • Increased quality leads
  • Transparent reporting
  • Strategic campaign scaling